Comments on: SNAFU of the Week – PR briefing given to journalist http://propr.ca/2007/snafu-of-the-week-pr-briefing-given-to-journalist/ Exploring social media and public relations Fri, 18 May 2012 00:13:40 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Michelle Sullivan http://propr.ca/2007/snafu-of-the-week-pr-briefing-given-to-journalist/comment-page-1/#comment-79828 Michelle Sullivan Fri, 06 Apr 2007 15:16:22 +0000 http://www.propr.ca/index.php/2007/snafu-of-the-week-pr-briefing-given-to-journalist/#comment-79828 Looks to me like the PR 'flacks' from Waggener Edstrom did a thorough job. And oooh yes I know the pain of hitting send and having my email fly into the hands of the person who is the subject of my prose (not to say my biting wit). Egg on face isn't very pleasant. Looks to me like the PR ‘flacks’ from Waggener Edstrom did a thorough job. And oooh yes I know the pain of hitting send and having my email fly into the hands of the person who is the subject of my prose (not to say my biting wit). Egg on face isn’t very pleasant.

]]> By: Eric Eggertson http://propr.ca/2007/snafu-of-the-week-pr-briefing-given-to-journalist/comment-page-1/#comment-71919 Eric Eggertson Thu, 29 Mar 2007 16:55:26 +0000 http://www.propr.ca/index.php/2007/snafu-of-the-week-pr-briefing-given-to-journalist/#comment-71919 I think the best comment on this was Andy Lark, saying that most briefing documents aren't nearly this detailed because it's hard to get an executive to read more than 500 words! Journalists might be initially shocked at the depth of preparation and research about their work, but these are the same journalists who would call PR people unprofessional if we don't have an encyclopedic knowledge of everything they're written or said in the past 10 years. I think the best comment on this was Andy Lark, saying that most briefing documents aren’t nearly this detailed because it’s hard to get an executive to read more than 500 words!

Journalists might be initially shocked at the depth of preparation and research about their work, but these are the same journalists who would call PR people unprofessional if we don’t have an encyclopedic knowledge of everything they’re written or said in the past 10 years.

]]> By: Joseph Thornley http://propr.ca/2007/snafu-of-the-week-pr-briefing-given-to-journalist/comment-page-1/#comment-71797 Joseph Thornley Thu, 29 Mar 2007 14:15:18 +0000 http://www.propr.ca/index.php/2007/snafu-of-the-week-pr-briefing-given-to-journalist/#comment-71797 Gillian, Thanks for the pointer to John Udell. I've added a link as an Update to my post. Chip, Thanks for the kind words. And I followed you in the comments on Katie Paine's post. We seem to be in the same neighbourhood today. Gillian,
Thanks for the pointer to John Udell. I’ve added a link as an Update to my post.

Chip,
Thanks for the kind words. And I followed you in the comments on Katie Paine’s post. We seem to be in the same neighbourhood today.

]]> By: Chip Griffin http://propr.ca/2007/snafu-of-the-week-pr-briefing-given-to-journalist/comment-page-1/#comment-71733 Chip Griffin Thu, 29 Mar 2007 12:54:11 +0000 http://www.propr.ca/index.php/2007/snafu-of-the-week-pr-briefing-given-to-journalist/#comment-71733 I couldn't agree more. I was going to write much the same thing on my blog. But I think I'll let your post do the talking for me. I couldn’t agree more. I was going to write much the same thing on my blog. But I think I’ll let your post do the talking for me.

]]> By: Gillian Brouse http://propr.ca/2007/snafu-of-the-week-pr-briefing-given-to-journalist/comment-page-1/#comment-71266 Gillian Brouse Thu, 29 Mar 2007 02:02:21 +0000 http://www.propr.ca/index.php/2007/snafu-of-the-week-pr-briefing-given-to-journalist/#comment-71266 Jon Udell, a former journalist (Byte) and now employee of Wired has a very good post on this subject. http://blog.jonudell.net/2007/03/28/ink-by-the-barrel/ Jon Udell, a former journalist (Byte) and now employee of Wired has a very good post on this subject. http://blog.jonudell.net/2007/03/28/ink-by-the-barrel/

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