Jeff Jarvis brings his Public Parts to Third Tuesday

I’m really excited about this news: Jeff Jarvis is coming to Third Tuesday Toronto #3TYYZ and Third Tuesday Ottawa #3TYOW for the Canadian launch of his new book, Public Parts: How Sharing in the Digital Age Improves the Way We Work and Live.

Blogger at Buzz Machine. Author of  What Would Google Do? Associate professor and director of the Tow-Knight Center for Entrepreneurial Journalism at the City University of New York’s (CUNY) Graduate School of Journalism. Co-host of This Week in Google with Leo Laporte and Gina Trapani and Leo’s TWiT netcast network. And now author of a new book, Public Parts.

Jeff will be coming to third Tuesday Toronto on a special day, Thursday, November 17, and to third Tuesday Ottawa on Friday, November 18. Yes, that’s third Tuesday on a Thursday and Friday.

This should be a great event and we’ve booked a larger hall so that we can accommodate as many people as possible. Still, if past experience is any guide, we’ll sell out. So if you’re planning to be in Toronto on November 17 or Ottawa on November 18, click over to the Third Tuesday Toronto or Third Tuesday Ottawa sites and sign up to meet and hear Jeff Jarvis.

And if you’re worried about getting a copy of the book, all attendees who sign up will receive a copy of public parts when they arrive at the event. So you’ll have your copy their to have autographed by the author.

Third Tuesday Ottawa #3TYOW and Third Tuesday Toronto #3TYYZ with Jeff Jarvis. I hope to see you there.

As you know, Third Tuesday is a community-oriented, volunteer-driven event. And we wouldn’t be able to bring great speakers like Jeff Jarvis to Third Tuesdays across the country without the support of some like-minded sponsors. We’ve been lucky to have some great companies step up over the past several years to help us make Third Tuesday happen. Big thanks are due to CNW Group, Rogers Communications, the Canadian Internet Registration Authority, Radian6 and Cision Canada for making the 2011/12 Third Tuesday season possible.

I'm going to be working with Martin Waxman!

Big news today. After collaborating for years as podcasters, bloggers and just good friends, Martin Waxman and I are going to be working together. Martin is going to be a Senior Counselor to Thornley Fallis and our clients. And, of course, his focus will be social media.

It turns out we’re both in Orlando today at the PRSA International Conference where we’re recording Inside PR podcast episodes with Gini Dietrich. So, as we were waiting for our next guest to arrive, Martin and I had a chance to talk about what we’re doing. We recorded a video of it to upload to our blogs because that’s the way we’re announcing it. On social media.

Martin also has posted about this move on

Martin has his first client meeting with us this Friday. Making a good week a great week.

Third Tuesday is back for Movember

Odd-looking, but for a good causeEvery year, men like me embarrass their wives, partners and friends during the month of November by failing to do something that they want us to do – shave. And why? Because simply by growing a moustache, we can remind people about a very important cause and raise money for it.

That’s the basic concept of Movember. Raising awareness and raising funds to fight prostate cancer.

Since it was founded in Australia five years ago, Movember has become a global movement. And Canadian men have been enthusiastic in embracing the opportunity to participate. The results are impressive. Movember Canada membership grew from 35,000 to nearly 199,000, and donations increased by 280%, to $23 million, good for #2 in the world.

It’s truly a case study of building an online community to do public good, across borders, across time zones, across oceans.


So, I’m really pleased that our October Third Tuesday Ottawa and Third Tuesday Toronto will feature leaders from the Movember movement. Peter Bombaci, the National Director of Movember Canada, , will speak to at Third Tuesday Ottawa #3TYOW on October 18 and Adam Garone, the CEO and co-founder of Movember, will speak at Third Tuesday Toronto #3TYYZ on October 19. They will talk about how Movember grew from its founding on the other side of the world in Australia to become a Canadian success story. How they used social media to spread the word and then to form an online community of mustachioed men who are prepared to look odd for a good cause.

As most people know, I lived through prostrate cancer myself – ten years and counting. So, I know from personal experience that this disease is not a death sentence. And more can be done to improve the prospects of men afflicted with this disease.

I hope that you’ll join us for this evening. It’s for a great cause. And to make it even more so, we will donate 100% of the admission proceeds to Movember. So come out to Third Tuesday Ottawa and Third Tuesday Toronto to hear about the Movember story. By attending you’ll be a contributor

Thank you to our sponsors

We’ve been fortunate to have great sponsors who have enabled us to bring top speakers not just to Toronto, but also to Third Tuesdays is Ottawa, Montreal, Calgary and Vancouver. Thanks to them, we’re back for our sixth season. Yes, that’s six years of smart discussion with thought leaders.

I want to thank the sponsors of Third Tuesday: CNW GroupRogers Communications, the Canadian Internet Registration AuthorityRadian6 and Fairmont Hotels and Resorts. Thanks to these sponsors, we are able to program great speakers in cities across Canada, including Montreal, Toronto, Calgary, Vancouver and Ottawa.

And a special thanks to our newest sponsor, Cision Canada. They not only helped to underwrite our costs, but they also lined up our speakers for this month.

Please join me in welcoming Cision as a sponsor to Third Tuesday. You’ll have a chance to do this in person, because Cision Canada’s new President, Terry Foster, will be attending both the Ottawa and Toronto events.