Tag Archives: 3TYOW

Meet Rob Lane, the co-founder of MyMusic.com, at the next Third Tuesday

Rob Lane LinkedIn Pic Rob Lane, CEO and co-founder of MyMusic.com, will be the speaker at the January Third Tuesday Toronto #3TYYZ and Third Tuesday Ottawa #3TYOW.

Rob is a serial entrepreneur. And he will share with us the lessons he has gained from founding two social companies – MyMusic.com and, before that, Overlay.tv.  What he has learned about creating something real from the germ of an idea. About building and sustaining community with the people who care about you. About creating a social business – one that listens to what people are saying about it and adjusts its actions and structure to act upon what it hears. About building a team that can create something extraordinary. And about marketing what you’ve created through both social and traditional channels.

In a nutshell, Rob Lane is a smart entrepreneur who has a lot to share and will do that with the Third Tuesday community. If you’re in or near either Ottawa or Toronto, click over to the Third Tuesday Toronto and Third Tuesday Ottawa Meetup sites to get your ticket to hear from and meet Rob Lane.

About MyMusic.com
If you’re like me, music is a constant in your life. We listen actively and passively. It surrounds us. Reflects our experiences, environment and friends. And it’s also all over the place. In books we’ve read. On entertainment Web sites. On an MP3 player. Or a Facebook page. The radio. In magazines. Our contact with music is spread everywhere and we have to go looking in many places to pull it all together.

MyMusicDotCom

“MyMusic was founded by three guys who love music but hate mindlessly scouring the web to unearth the best content available. We want all the great music content that we know is out there to come to us. We want it sifted, sorted and filtered so that we get exactly and only the stuff we are interested in. We also want a beautiful way to access all that content, anytime we want, anywhere we are. We couldn’t find anything like that online, so we built MyMusic.

“MyMusic.coms’ mission is “to be a single place where you can go to find, discover and share everything that makes your online music experience fresh, exciting, and uniquely you.”

You can use MyMusic to can save images, videos, music, articles, etc. in “magazines”  that reflect your interests. Specific artists. Genres of music. Places where music is played. Your collection of music. Whatever you want. And the site watches what you post so that it can suggest content that matches your interests. The more you post the smarter it gets.

If you’re interested, check out the Thelonious Monk page I made on MyMusic.com. This took me all of 10 minutes from the time I found my first clip to the time I published it. Very user friendly.

Social Media Breakfasts too

One more thing. Rob also gives back to the social media community in another way. He’s the co-founder or Social Media Breakfast Ottawa. Rob and his co-organizers, Ryan Anderson and Simon Chen, have given Ottawa’s social media community an opportunity to meet and hear from smart speakers for the past four years.

Thank you to Third Tuesday’s sponsors

Third Tuesday is supported by great sponsors - Cision Canada and Rogers Communications - who believe in our community and help us to bring speakers not just to Toronto but to Ottawa, Calgary and Vancouver as well. Without the sponsors we couldn’t make Third Tuesday a truly Canadian affair. So, thank you to the sponsors of the Third Tuesday 2012-13 season: Cision Canada and Rogers Communications.

 

Julien Smith at Third Tuesday Ottawa Storified

Julien Smith is a smart guy who has given a lot of thought to how and why we connect with one another in real life and online and how we build meaningful relationships through these connections.

Last night, he kicked off his two-city Third Tuesday mini-tour to promote his new book, The Impact Equation, which he co-authored with another smart guy, Chris Brogan.

Julien did not disappoint the Third Tuesday community. He gave us a lot to think about in a witty, laugh out loud presentation.

I’ve captured some of the highlights and bon mots from his presentation using Storify. Enjoy.

Julien Smith brings The Impact Equation to Third Tuesday

When social media was shiny and new, we talked about it constantly. Every new tool, every new publishing platform, every new social network fascinated by enabling us to reach out, to be heard, to connect with others in a new way, in a way that we couldn’t previously.

Social media gave the people formerly known as the audience a voice. Social media gave us all a means to publish what we thought. Social media gave us all a means to connect 24 hours a day seven days a week, regardless of where we were, with our friends, our family, others who held our interest.

But a few short years later, social media is no longer the new thing. It is a fixture in our lives.

That doesn’t mean that social media has lost its relevance. It’s just that our attention has moved away from the shiny new objects, the new tools, to what they can help us do and how that affects the way that we relate to others and to society.

Julien Smith and Chris Brogan are two smart guys who’ve spent a lot of time considering the interplay of social media and people, communities and organizations. And as they’ve done that they’ve gained insight into how people connect and form meaningful online relationships. They’ve tested their theories through podcasting, blogging, speaking, real-world events, by trying out virtually every means of connecting with others and then examining the effect that they had. Through them, we see that each and every one of us can be heard, can find community, can form relationships, can have impact.

In addition to their online efforts, Julien and Chris shared their insights through their book,  Trust Agents, a New York Times and Wall Street Journal best-seller. In Trust Agents, they examined the interplay of trust, reputation and influence in social media. And Julien travelled to  Third Tuesdays across Canada to meet and talk to the community of communicators, marketers, public servants, business people and students who wanted to know more about how to build online community.

Now Julien and Chris are back with a new book, The Impact Equation, their follow-up to Trust Agents. And once again, Julien is coming to Third Tuesday Toronto #3TYYZ and Third Tuesday Ottawa #3TYOW to share his insights.

A lot has happened in two years. No longer is social media a shiny new thing for techies. Now, it’s mainstream. We’re all creating, sharing and connecting on it. But are we making being as effective as we’d like to be? Are we having the impact we want to have?

Julien and Chris believe that we can have the impact we want to have. And they’ve charted out a formula – the Impact Equation – to guide us in this.

“We’re not writing about Twitter and Facebook and Google plus and interest and path, because who cares? Those things are temporary and they aren’t the things that matter. The people are what matters,” Julien and Chris write. The real focus of The Impact Equation is “about getting a larger audience to see and act upon your ideas and learning how to build a community around that experience to take it all to an even higher level.”

The Impact Equation is something that everyone who participates in social networks or creates and shares content can use. And Julien Smith has tested what he writes about and personally demonstrated that we can have an impact on the world around us.

If you’d like to participate in Third Tuesday with Julien Smith, you can register online to attend either Third Tuesday Toronto #3TYYZ or Third Tuesday Ottawa #3TYOW.

The Impact Equation could make a real difference in how you approach online community and publishing.

BONUS: Every attendee will receive a copy of The Impact Equation when you check in at the event. So, you not only can hear and meet Julien, you can get your copy of the book personally signed by the author.

Thank you to our sponsors

Third Tuesday is supported by great sponsors - Cision Canada and Rogers Communications - who believe in our community and help us to bring speakers not just to Toronto but to Ottawa, Calgary and Vancouver as well. Without the sponsors we couldn’t make Third Tuesday a truly Canadian affair. So, thank you to the sponsors of the Third Tuesday 2012-13 season: Cision Canada and Rogers Communications.

 

Gini Dietrich is Marketing in the Round at Third Tuesday

Gini Dietrich is everywhere! Including this month, at Third Tuesday Toronto #3TYYZ and Third Tuesday Ottawa #3TYOW.

Over the past two years, she has built a large online following at her blog, Spin Sucks, on Twitter and on Facebook. She is building Spin Sucks Pro as a platform for marketing expertise tailored to the needs of senior executives. She has become a sought-after speaker. She finds time to co-host the Inside PR podcast with Martin Waxman and me. And she manages to hold down a day job as CEO of Arment Dietrich. (Disclosure: Arment Dietrich and Thornley Fallis are business partners.)

With all this on the go, Gini found the time to co-author with Geoff Livingston a book that every contemporary marketer should read: Marketing in the Round, a practical guide to integrating the traditional and new tools of marketing into a coherent, effective whole.

And now, Gini is making the time to be our next speaker at Third Tuesday. She’ll join us on July 24 (Ottawa) and July 25 (Toronto.) Gini offers great insight into marketing in the connected era. Register online to attend Third Tuesday Ottawa or Third Tuesday Toronto to hear and meet her.

Attendees will receive a copy of Marketing in the Round

That’s right. Your admission fee pays for a copy of the book. All attendees will receive a copy of Marketing in the Round. That gives you not just the opportunity to hear Gini speak, but also to meet her and have her personally dedicate and sign your copy of the book.

Thank you to the Sponsors who support Third Tuesday

As you know, Third Tuesday is a community-oriented, volunteer-driven event. And we wouldn’t be able to bring great speakers like Gini Dietrich to Third Tuesdays across the country without the support of some like-minded sponsors. We’ve been lucky to have some great companies step up over the past several years to help us make Third Tuesday happen. Big thanks are due to CNW Group, Rogers Communications, the Canadian Internet Registration Authority, Radian6 and Cision Canada for making the 2011/12 Third Tuesday season possible.

Interested in learning more about Gini Dietrich and Marketing in the Round?

Mitch Joel interviews Gini Dietrich and Geoff Livingston on the Six Pixels of Separation podcast.

Georgina Laidlaw and Valeria Maltoni reviewed Marketing in the Round

Bob LeDrew interviews Gini Dietrich on the FIR Book Club

 

The next Third Tuesday Ottawa will look at social media and health care reform

We live in an era in which our health care system must change. Diminishing resources, an aging population, extended life expectancies, enhanced treatment for illness. They all put pressure on our health care system.

The next Third Tuesday Ottawa #3TYOW will tackle the question of whether social media help hospitals to do more with less. Ann Fuller, the Director of Public Relations at the Children’s Hospital of Eastern Ontario (CHEO), will present a perspective from inside the health care system on the important role social media can play in patient care, patient support, health research, education, training, advocacy, and more.

Third Tuesday is a great opportunity to hear about the latest developments in social media and to network with business and thought leaders. If you’d like to participate, click on this link to register online to attend Third Tuesday with Anne Fuller.

Thank you to our Third Tuesday sponsors

Third Tuesday is a community-oriented, volunteer-driven event. And we wouldn’t be able to bring great speakers like William Mougayar to Third Tuesdays across the country without the support of some like-minded sponsors. We’ve been lucky to have some great companies step up over the past several years to help us make Third Tuesday happen. Big thanks are due to CNW Group, Rogers Communications, the Canadian Internet Registration Authority, Radian6 and Cision Canada for making the 2011/12 Third Tuesday season possible.

We want students to be able to attend

I know that students live on tight budgets. If you are a student and would like to attend Third Tuesday, don’t let the admission fee stop you. Simply present your student ID card at the time you sign into Third Tuesday and we’ll refund your admission fee, courtesy of Thornley Fallis.

William Mougayar talks about engag.io at Third Tuesday Ottawa

William Mougayar is a serial entrepreneur, the founder of two social media startups, eqentia and engag.io. William appeared at Third Tuesday Ottawa #3 TYOW last night to share what he has learned in the process of developing these services.

I’ve known William for a couple years. And I’ve always been struck by his focus, optimism and perseverance – essential qualities for any entrepreneur. So, it was a truly nice experience to hear him talk about Engag.io – which I think is the right idea at the right time – a universal inbox for our social media conversations.

I Story-fied the highlights of the Twitter stream during the event. Enjoy.

 

William Mougayar: Becoming a social media entrepreneur

Social media has changed the way that we connect with our friends, with news and with organizations. It has opened up possibilities that we hadn’t even dreamed of 10 years ago.

Social media has also proven fertile ground for entrepreneurs with ideas. Canada has spawned some great social media companies – Radian6, HootSuite, PostRank,StumbleUpon, Tungle, and more.

Behind every one of these success stories is an entrepreneur who had an idea and the persistence, energy and sheer determination to make it happen.

William Mougayar is the entrepreneur behind not just one, but two social media startups:Eqentia and Engagio. The first of these two startups, Eqentia, is billed as a “vertical news environment.”   It enables you to curate the content you care about from a variety of sources across the social Web. The newer company, Engagio, enables you to draw together all of your conversations from different social media into one place.

Less than two months after launch, Engagio has earned positive word of mouth and prominent backers such as Fred Wilson thanks to its simple but compelling proposition.

Developing a successful startup isn’t easy. If it were, we’d all be heading up successful companies. It takes a lot of luck and some smart decisions. But in the era of social, we see more and more of the people around us pursuing their dream, trying their hand at starting up a new business, at making their idea become reality.

So how did William Mougayar do it? You can find out at the next Third Tuesday Toronto #3TYYZ and Third Tuesday Ottawa #3TYOW meetups. William will share his personal journey from idea to beta to seed funding. He’ll tell us about the dark nights of doubt, the highs of the Eureka moments and the grinding work that goes into that success.

This Third Tuesday will be for you whether you are a budding entrepreneur yourself, know some people involved in startups or just wonder as you use your favourite social app, “How did they do that?”

I hope you be able to join us that evening to hear from one of Canada’s true social media entrepreneurs, William Mougayar.

You can register to attend either on the Third Tuesday Toronto #3TYYZ or Third Tuesday Ottawa #3TYOW websites

 

Thank you to our sponsors

As you know, Third Tuesday is a community-oriented, volunteer-driven event. And we wouldn’t be able to bring great speakers like William Mougayar to Third Tuesdays across the country without the support of some like-minded sponsors. We’ve been lucky to have some great companies step up over the past several years to help us make Third Tuesday happen. Big thanks are due to CNW Group, Rogers Communications, the Canadian Internet Registration Authority, Radian6 and Cision Canada for making the 2011/12 Third Tuesday season possible.

Want to know more about William Mougayar and Engagio?

Engagio is the 1 Inbox to rule them all, ReadWriteWeb

Engagio goes from the Comment Section to $540K seed investment, Venture Beat

Engagio wants to be your one stop social inbox, Mathew Ingram in GigaOm

Toronto’s Engagio raises $540K and heads to New York, TechVibes

 

 

Third Tuesday participants rave about Jeff Jarvis’ Public Parts

Jeff Jarvis launched his new book, Public Parts, in Canada last week at Third Tuesday Toronto #3TYYZ and Third Tuesday Ottawa #3TYOW. Judging from the participant reviews on the third Tuesday websites, Jeff presentation was one of the most popular and well-received presentations in six seasons of third Tuesday.

What people said

Stephen Da Cambra: really enjoyed Jeff’s presentation. It appealed to me directly because of my own struggles with giving up my privacy on the web. Even high-profile guests can ramble on a bit – but Jeff was on point throughout, with enough short divergence to keep it interesting.

Rick Weiss: Jeff Jarvis was great. He’s an engaging speaker and presented a lot of food for thought around privacy in the digital age.

Aggie Fortier: The speaker was very engaging with interesting examples to support his position. More importantly, Jarvis opened the door to discussion on the implications of public versus private. He has raised the bar for future speakers who follow.

Martin Waxman: Jeff Jarvis speaks the way he writes and is entertaining, provocative and insightful. Really enjoyed the talk; looking forward to reading the book.

Dave Fleet: Fascinating subject and a phenomenal speaker. One of the best presentations I’ve been to in a while.

Jim Courtney: Really excellent introduction to and perspective on privacy issues. Loved the stories and historical perspective.

Nigel Newton: Jeff Jarvis is an evangelist for societal change enabled by the net. His generosity of spirit and his belief that we, the users of the net, are capable of respecting the ethics of privacy and public sharing is persuasive. If fear of technology is the primary emotion holding back the natural evolution of the net and its influence on society, then Jeff’s well-crafted perspectives will be a source of courage for the faint-hearted.

Eden Spodek: Jeff Jarvis is a fantastic speaker and I would attend a Third Tuesday anytime he’s invited here – even if he’s not launching a new book. He brings the online privacy discussion to a whole new level and I enjoyed his insights on cultural differences and privacy. I can’t wait to devour Public Parts.

Zach Klein: Great session. Super smart dude.

Mark Blevis: Jeff is an engaging and animated speaker. I really enjoyed this event. It was of high caliber. I could have happily listened for another two hours.

Alfred Coates: I really enjoyed how Mr. Jarvis’s message of openness and sharing felt like a mix of opportunity and challenge to those in attendance. Mr. Jarvis speaks with passion and conviction and a healthy dose of humor. I will be reading public parts this weekend and working my way through Buzzmachine in the foreseeable future.

Karen Runtz: While many speakers may be entertaining at the time, what they say won’t stick with you. That’s not the case with Jeff Jarvis. I have his book for reinforcement! No, seriously, I did find his presentation memorable. It brought me in mind of the excitement I felt at a conference some 15 to 20 years ago hearing and Ithaca U prof talk about the changing nature of communications. She was encouraging us to think of our “products” as workable clay, instead of finished polished pieces sent on their way. That resonated with me, just as Jeff’s words about the Internet did last night.

Read all the reviews

That’s just a selection of the rave reviews for Jeff Jarvis’s Public Parts presentation at third Tuesday. If you want to read the full set of reviews, you can find them at the Third Tuesday Ottawa and Third Tuesday Toronto event sites.

We are hoping that Jeff will be able to come back to Canada for third Tuesday Calgary and third Tuesday Vancouver in either January or February. And if you’re in another city and are looking for a great speaker with thought-provoking content, Jeff Jarvis won’t disappoint.

What others thought

Melanie Coulson, the online editor at the Ottawa Citizen blogged her impressions of Jeff’s presentation.

Don Butler of the Ottawa Citizen also interviewed Jeff for an article which appeared in Saturday’s edition of the newspaper.

Were you there?

If you were at the event and wrote about it, please leave a comment and post the link to your coverage.

 

 

 

 

 

 

Attend Third Tuesday with Jeff Jarvis & win admission to MeshMarketing

Here’s something extra for Third Tuesday participants: Register for Jeff Jarvis‘ Canadian launch of Public Parts at either Third Tuesday Toronto (#3tYYZ) or Third Tuesday Ottawa (#3tYOW) and you could win a free registration to the meshmarketing (#mm11) conference in Toronto.

The organizers of meshmarketing have offered to make two registrations available to the Third Tuesday community. That means that two lucky Third Tuesday attendees will go to one of the best marketing conferences to take place this year – without having to pay the $589 registration fee.

How does it work?

Register to attend Third Tuesday Ottawa or attend Third Tuesday Toronto with Jeff Jarvis by noon on Friday. Then tweet one of the following messages:

If you’re attending Third Tuesday Ottawa, tweet: “I’m attending Third Tuesday Ottawa #3TYOW and I want to attend mesh marketing #mm11 too.”

If you’re attending Third Tuesday Toronto, tweet: ”I’m attending Third Tuesday Toronto #3TYYZ and I want to attend mesh marketing #mm11 too.”

At noon on Friday, one Tweet containing the hash tag #3TYYZ and one Tweet containing the hash tag #3TYOW will be randomly selected and the author of each tweet will receive a free registration to meshmarketing. You can tweet as often as you’d like, but only people registered to attend Third Tuesday Ottawa or Third Tuesday Toronto will be eligible to win the free registration.

Winners will be notified via twitter shortly after noon on Friday.

So is that a great offer or what? Attend third Tuesday, receive a copy of Jeff Jarvis’s new book Public Parts, have it autographed by the author and also have a chance to win free admission to meshmarketing.

Thank you to the folks behind meshmarketing for making this offer to us.

UPDATE:

We had a great response to the contest and we’ve selected two winners – the people who tweeted the magic phrase closest to 19:39 on November 10. The winners: Tanya Bosman and Hardeep Gosal.

Congratulations to Tanya and Hardeep. You will have a chance to attend Toronto best digital marketing conference. And thank you to everyone who participated.

Jeff Jarvis brings his Public Parts to Third Tuesday

I’m really excited about this news: Jeff Jarvis is coming to Third Tuesday Toronto #3TYYZ and Third Tuesday Ottawa #3TYOW for the Canadian launch of his new book, Public Parts: How Sharing in the Digital Age Improves the Way We Work and Live.

Blogger at Buzz Machine. Author of  What Would Google Do? Associate professor and director of the Tow-Knight Center for Entrepreneurial Journalism at the City University of New York’s (CUNY) Graduate School of Journalism. Co-host of This Week in Google with Leo Laporte and Gina Trapani and Leo’s TWiT netcast network. And now author of a new book, Public Parts.

Jeff will be coming to third Tuesday Toronto on a special day, Thursday, November 17, and to third Tuesday Ottawa on Friday, November 18. Yes, that’s third Tuesday on a Thursday and Friday.

This should be a great event and we’ve booked a larger hall so that we can accommodate as many people as possible. Still, if past experience is any guide, we’ll sell out. So if you’re planning to be in Toronto on November 17 or Ottawa on November 18, click over to the Third Tuesday Toronto or Third Tuesday Ottawa sites and sign up to meet and hear Jeff Jarvis.

And if you’re worried about getting a copy of the book, all attendees who sign up will receive a copy of public parts when they arrive at the event. So you’ll have your copy their to have autographed by the author.

Third Tuesday Ottawa #3TYOW and Third Tuesday Toronto #3TYYZ with Jeff Jarvis. I hope to see you there.

————–
As you know, Third Tuesday is a community-oriented, volunteer-driven event. And we wouldn’t be able to bring great speakers like Jeff Jarvis to Third Tuesdays across the country without the support of some like-minded sponsors. We’ve been lucky to have some great companies step up over the past several years to help us make Third Tuesday happen. Big thanks are due to CNW Group, Rogers Communications, the Canadian Internet Registration Authority, Radian6 and Cision Canada for making the 2011/12 Third Tuesday season possible.