Canadians hit the Power 150

AdAge Power150 from Tod Andrelik

It was great to see many Canadian marketing and PR blogs show up on the AdAge Power150 developed by Todd Andrlik. The current list includes:

  • Adgoodness: Frederick Samuel showcases the best (and sometimes the worst) advertising the world has to offer.
  • One Degree: A Canadian take on Internet marketing featuring the views of a stellar cast of Canadian marketing practitioners.
  • Canuckflack: Long-time blogger Colin McKay draws from his eclectic interests to comment on all things online that interest him. And he shows just how interesting a sharp mind can be in the process.
  • Twist Image: Mitch Joel, Canada’s “mini-Seth,” blogs, podcasts, speaks and in the process creates a one man promotion industry. His enthusiasm is infectious.
  • Blogging Me Blogging You: Ed Lee knocks down the barriers between PR and digital media. Ed’s a transplanted Brit, but we’re happy to claim him as ours now.
  • My Name is Kate: Online marketer Kate Trgovac has two blogs on the Power150: One Degree and her personal blog, My Name is Kate. She clearly knows something that the rest of us want to figure out.
  • CrapHammer: Sean Howard has sent his blog into rapid ascent through edgy content and strong SEO.
  • thefruitsofimagination: a blog written by the employees of Leo Burnett Toronto. And agency blog! Why aren’t more companies doing this?

I have to confess that I was unfamiliar with some of these blogs. That’s one of the good things about lists like the Power150. Whether you agree with the rankings or the methodology or even the implicit competition (who can really deny being tickled to be on a list like this?), these lists expose us not only to the well established, but also to new voices who are making a mark.

I’d never come across Adgoodness, CrapHammer or thefruitsofimagination. But, as a result of discovering them on the list, I’ve subscribed to each. So the time I spent looking at the Power150 has yielded the return of discovery of three new blogs. That’s a pretty good ROI for a Sunday afternoon.

  • Joe,

    You’re an officer (and a Gentleman) and I appreciate the kind words (I’m sure Seth Godin does as well ;). My guess is if you let Mr. And at the Power 150 know about you (like I had to do a couple of weeks ago), you’ll see Pro PR on the list as well.

    Trust me.

  • Hi Mitch,

    Look down a little farther and you’ll see that I’m there as well. I didn’t mention myself in this post because I wanted to draw attention to others. 😉

  • Hi Joseph – thanks for the mention, and glad you found us. I agree, the Power 150 has been a great resource for finding new and interesting opinions. And a nice validation that we’re doing something of value too! I’m a sucker for a list, especially when we’re on it.

    You raise an excellent question regarding why more agencies aren’t doing this. We’ve certainly seen a lot of value in it, I can see you have as well. Part of it is I suspect that the things that make an individual a good blogger – openness, generosity, opinionated, and quick to respond – are hard for many companies to figure out how to do. In fact, they scare many companies. But of course, they’re important qualities for an organization in today’s world.

    I wrote about this a bit last year – – but I’m also interested to hear if you have any ideas why more companies aren’t, and if you think they should.

  • Felicitations, Joseph!

  • Hi Terry!

    Chroma snuck in there at 151 on the list. Yes, I’m Canadian!

    Take care 🙂

  • Hi Dino,

    Good point. I ran out of time with this post. I’m doing another now to capture the “Next 150.” And I just noticed that since I wrote this post, Chroma is now in the top 150. Congrats. You’re charging up the charts!

  • Pingback: Experience Planner by Scott Weisbrod()

  • Joseph,

    Thanks for pointing this out originally. As you can see from the trackback, I’ve started keeping track of the top 30 Canadian advertising and marketing blogs, according to AdAge’s Power 150.

    I’ll try and figure out a way to turn it into a widget that we can all keep on our blogs.


  • Hi Joe,

    I can’t believe we haven’t bumped into each other yet. Hopefully one day soon!

    Thanks for the mention and the subscribe.

    But beware, the latest theme on craphammer appears to involve me in various forms of undress. oy.