Trust Agents co-author Julien Smith to speak at Third Tuesdays across Canada

JulienSmithLooking 091104Julien Smith is co-author with Chris Brogan of Trust Agents, a New York Times best-seller that has been named one of Amazon’s top 10 business and investing books of 2009. And Julien Smith will be the next speaker to “go cross-Canada” with appearances at Third Tuesdays in Ottawa, Toronto, Calgary, and Vancouver.

I found Trust Agents to be a smart, practical introduction to the mindset that underpins success in the interconnected world of social media. A few quotes from the book that will give you a sense of what to expect from Julien:

“You need to be liked, and you start becoming likable by being worthy of being liked.”

“Helping others is probably one of the most effective ways to help yourself. By spreading ideas that help others, you get credit and people get the help they need. It’s win-win. What a change from the scarcity mentality most people live with every day, isn’t it?”

“One element of being considered One of Us is that the benefits or rewards you will encounter come from genuine interactions. Exchanges of kindness or transactions involving social capital tend to build on each other.”

Julien will be sharing his insights into the nature of social capital, the role of trust agents and how we can form tribes with others who care about the things we care about. In Julien’s words: “We will never need more advertising. We will always need more community, and tighter links between those we care about. Learning to build tribes using the new radios has never been more important, and understanding social capital has never been more valuable.”

Register to attend

Third TuesdayJulien will appear at Third Tuesday Ottawa on November 30 and Third Tuesday Toronto on December 1. He’ll then do a pair of appearances at Third Tuesday Calgary on January 18 and Third Tuesday Vancouver on January 19.

You can register online now to attend Third Tuesday Ottawa and Third Tuesday Toronto with Julien Smith. The links to the Third Tuesday Calgary and Third Tuesday Vancouver events will be posted soon.

It takes a community to make Third Tuesday possible

Our sponsors – CNW Group, Rogers Communications, Molson Coors Canada, Fairmont Hotels and Resorts, and Radian6 – underwrite the cost of bringing speakers to Third Tuesdays in cities across Canada. Their sponsorship goes toward travel, accommodation, the costs of the venue and audio visual.

Our speakers donate their time. Thank you Julien.

And volunteers in each community organize the events. So, a big thank you to our volunteers – Michelle Sullivan and the Montreal team; Tanya Davis and Monica Hamburg in Vancouver; Doug Lacombe and Andrew McIntyre in Calgary; Kirsty MacRae in Ottawa and Sarah Laister in Toronto.

Without you, Third Tuesday simply wouldn’t be possible.


  1. Julien was a big hit with Montreal’s Third Tuesday crowd when he spoke to us back in July. I’ve had the pleasure (and I mean pleasure) of hearing Julien speak on several occasions, of working with him organizing PodCamp Montreal, of reading his blog and listening to his podcast and can tell anyone who is hesitating that they would be a fool to miss this talk. Not only will you get your entertainment fix, you’ll walk away with key social media insight. A recipe for a perfect Third Tuesday evening. Enjoy!


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