William Mougayar at Third Tuesday Toronto Storify-ed

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William Mougayar shared the story of the founding and development of Engagio with the participants of Third Tuesday Toronto. I’ve storify-ed the highlights of the twitter stream during the event. (This was the second of two presentations William made this week. I also storify-ed the previous night’s presentation at Third Tuesday Ottawa.)

I think you’ll find many quotable nuggets here in both of these streams.

 

[View the story “William Mougayar at Third Tuesday Toronto” on Storify]

William Mougayar at Third Tuesday Toronto

William Mougayar, the founder of Engagio, spoke at Third Tuesday Toronto about how he came up with the idea for Engagio and how it is being developed as a startup. This storify captures the highlights of the tweet stream from attendees at William’s Third Tuesday presentation.

Storified by Joseph Thornley · Thu, Mar 29 2012 08:27:51

Third Tuesday Toronto fills up. Waiting for @wmougayar to take the stage. #3tyyz http://pinterest.com/pin/268879040223009835/Joseph Thornley
Third tuesday toronto: william mougayar discusses becoming a social media entrepreneur #3tyyzkate
Thanx to the sponsors at Third Tuesday #3tyyz http://pic.twitter.com/FypWihRqElizabeth Correia
Startups are a series of "brick walls" you have to go through, says @wmougayar #3tyyzHolly Bacchus
My favourite phase of a startup: Wiggles of hope 😉 #3TYYZKing Siu
Building is a start up is like having a blurry vision. #3TYYZJorge Lee
According to @wmougayar, u are more likely to see success with a restaurant than a start up. #3tyyzLaurinda Shaver
A great turnout for @wmougayar at third Tuesday Toronto #3tyyz talking about @engagio http://pinterest.com/pin/268879040223009941/Joseph Thornley
Having a blurry vision of the future is key to a start up. Christopher Columbus didn’t google America before he found it – @wmougayar #3tyyzHolly Bacchus
@wmougayar behind many successes, there’s a lot of failures #3TYYZJorge Lee
Angry birds was their 52nd game before they got it right #Learnfromyourfailures – W. Mougayar #3TYYZKing Siu
"if u polish shit, it still won’t shine." -@wmougayar #3tyyzLaurinda Shaver
Relationships don’t matter. Trusted relationships do. – says @wmougayar #3tyyzFarah Ng
Conversations is the new information. Intelligence lives inside social discussions. #3tyyzLaurinda Shaver
Behind all comments and conversations is potential connection #3tyyzAIMS Canada
Form relationships by tracking your conversations on #sm @wmougayar #3tyyzTabitha David
layers of social web cake from top to bottom monitor/listen,sharing/liking, replying/commenting via @wmougayar #3TYYZJorge Lee
Actually replying on the social web (creating convos) takes you above the "noise" of just reading, "liking", linking: @wmougayar #3tyyzHolly Bacchus
Listening to @wmougayar talking about his entrepreneurial journey #3tyyz. His latest startup @engagio was conceived on @fredwilson’s blogDavid Feldt
Engagio became a viable product after 8 weeks via @wmougayar #3TYYZJorge Lee
"The way to do really big things seems to be to start with deceptively small things." Paul (didn’t type fast enough to get last name) #3tyyzLaurinda Shaver
"we made @engagio look & feel very similar to Gmail in case Google wants to buy us out!" @wmougayar #3tyyzLaurent Magloire
Engagio let’s you follow a user on all social profiles in one click says CEO #3tyyzkate
here’s @engagio’s @wmougayar doing his thing at #3tyyz http://pic.twitter.com/1uU4W46GApril Dunford
I want this now. Getting demo of @engagio creates a universal mailbox for all your social interactions. Simply like gmail. #3tyyzAIMS Canada
@wmougayar showing engagio at #3TYYZ http://pic.twitter.com/y9gNNVIbJorge Lee
Getting a demo of @Engagio, am I seeing the future of #SocialEngagement right now? #3TYYZKing Siu
Engagio. #3tyyz http://www.engag.io/welcomeAndrea T
#3tyyz the @engagio tech stack -ruby on rails… Solar for indexing, bootstrap twitter…Rob Tyrie
Engagio will be available on iPhone using html5 via @wmougayar #3tyyzJorge Lee
Words of wisdom! Spoken by William Mougayar #3tyyz http://pic.twitter.com/qcMxzEH0Elizabeth Correia
Thank you to the sponsors who make #3tyyz possible: @Rogers, @CNWGroup, @Cision, @Radian6, @ciraJoseph Thornley
Sketchnotes: @wmougayar (@engagio) at Third Tuesday Toronto (#3tyyz) http://sachachua.com/blog/2012/03/sketchnotes-william-mougayar-engagio-at-third-tuesday-toronto/ (cc @thornley)Sacha Chua
Amazing & Thx! “@sachac: Sketchnotes: @wmougayar (@engagio) at Third Tuesday Toronto (#3tyyz) http://sachachua.com/blog/2012/03/sketchnotes-william-mougayar-engagio-at-third-tuesday-toronto/ (cc @thornley)”Engagio
Great learning @ #3tyyz last night with @wmougayar about @engagio Crafting meaningful conversations out of the social media chaos swirl.Heather Leigh Mundle

William Mougayar talks about engag.io at Third Tuesday Ottawa

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William Mougayar is a serial entrepreneur, the founder of two social media startups, eqentia and engag.io. William appeared at Third Tuesday Ottawa #3 TYOW last night to share what he has learned in the process of developing these services.

I’ve known William for a couple years. And I’ve always been struck by his focus, optimism and perseverance – essential qualities for any entrepreneur. So, it was a truly nice experience to hear him talk about Engag.io – which I think is the right idea at the right time – a universal inbox for our social media conversations.

I Story-fied the highlights of the Twitter stream during the event. Enjoy.

 
[View the story “An entrepreneur’s journey: William Mougayar and Engag.io at Third Tuesday Ottawa” on Storify]

William Mougayar: Becoming a social media entrepreneur

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Social media has changed the way that we connect with our friends, with news and with organizations. It has opened up possibilities that we hadn’t even dreamed of 10 years ago.

Social media has also proven fertile ground for entrepreneurs with ideas. Canada has spawned some great social media companies – Radian6, HootSuite, PostRank,StumbleUpon, Tungle, and more.

Behind every one of these success stories is an entrepreneur who had an idea and the persistence, energy and sheer determination to make it happen.

William Mougayar is the entrepreneur behind not just one, but two social media startups:Eqentia and Engagio. The first of these two startups, Eqentia, is billed as a “vertical news environment.”   It enables you to curate the content you care about from a variety of sources across the social Web. The newer company, Engagio, enables you to draw together all of your conversations from different social media into one place.

Less than two months after launch, Engagio has earned positive word of mouth and prominent backers such as Fred Wilson thanks to its simple but compelling proposition.

Developing a successful startup isn’t easy. If it were, we’d all be heading up successful companies. It takes a lot of luck and some smart decisions. But in the era of social, we see more and more of the people around us pursuing their dream, trying their hand at starting up a new business, at making their idea become reality.

So how did William Mougayar do it? You can find out at the next Third Tuesday Toronto #3TYYZ and Third Tuesday Ottawa #3TYOW meetups. William will share his personal journey from idea to beta to seed funding. He’ll tell us about the dark nights of doubt, the highs of the Eureka moments and the grinding work that goes into that success.

This Third Tuesday will be for you whether you are a budding entrepreneur yourself, know some people involved in startups or just wonder as you use your favourite social app, “How did they do that?”

I hope you be able to join us that evening to hear from one of Canada’s true social media entrepreneurs, William Mougayar.

You can register to attend either on the Third Tuesday Toronto #3TYYZ or Third Tuesday Ottawa #3TYOW websites

 

Thank you to our sponsors

As you know, Third Tuesday is a community-oriented, volunteer-driven event. And we wouldn’t be able to bring great speakers like William Mougayar to Third Tuesdays across the country without the support of some like-minded sponsors. We’ve been lucky to have some great companies step up over the past several years to help us make Third Tuesday happen. Big thanks are due to CNW Group, Rogers Communications, the Canadian Internet Registration Authority, Radian6 and Cision Canada for making the 2011/12 Third Tuesday season possible.

Want to know more about William Mougayar and Engagio?

Engagio is the 1 Inbox to rule them all, ReadWriteWeb

Engagio goes from the Comment Section to $540K seed investment, Venture Beat

Engagio wants to be your one stop social inbox, Mathew Ingram in GigaOm

Toronto’s Engagio raises $540K and heads to New York, TechVibes

 

 

Eqentia – a new social media monitoring tool for enterprises

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Eqentia is a social media startup headquartered in Toronto Canada. In this week’s episode of Social Mediators, Eqentia’s CEO and Founder, William Mougayar, joins Dave Fleet and me for a discussion about Eqentia, what it does, who its aimed at and future plans for it.

Eqentia is positioning itself as a team-based knowledge dashboard that can be managed by one or two users, freeing others from the need to set up and refine searches. William hopes that managers will turn to it each day to answer the question, “What’s new that I need to know about?”

Eqentia’s text mining engine promises to deliver content to users in near realtime, providing them with an up to the minute picture of conversations and references to their brands and issues of interest.

William sees Eqentia becoming a productivity tool for medium and large enterprises. Initially, power users can curate the content to ensure that the highest relevance and most valuable content is featured, saving time and effort for the rest of the team. Once the principal user has set up the tool and refined the settings so that it focuses on the company’s specific interests, other team members will have access to the data without the need to manage the sources, relevancies and advanced filters and settings that make all of this possible.

Eqentia will be most attractive to teams that have both power users and executives who don’t care about how to use the tool, but just want to see its output. The power users can publish the information in user-friendly form for the end users – via email, Twitter, RSS feeds, or by giving end users access to individual topics.

Unlike many other social media tools that focus on providing users with the ability to build folksonomies by applying multiple tags, Eqentia incorporates predefined taxonomies to standardize searches and make it easy for end users to find the same data set with a simple search.

Still to come in Eqentia’s development – a comprehensive approach to social media metrics.

The company has some potential client deals in the works and hopes to be able to begin to announce these in the near future.

Eqentia has been seed funded by Extreme Venture Partners, who also funded Bump Top, which was recently acquired by Google. William says that he had the funding to carry on with the development of the product and to explore its marketing potential.

Have you tried Eqentia? What are your thoughts about it?