Social Mediators 6 – Living with the iPad; Living with less PR podcasting

In this week’s episode of Social Mediators, Terry Fallis, Dave Fleet and I talk about some of the limitations of the iPad and changes to two of the longest running PR podcasts – Inside PR and For Immediate Release.

OK. OK. The iPad is selling like hotcakes. But I still think that Steve Jobs has made a mistake with the product by limiting its usefulness for content creation. Dave Fleet thinks that “Steve Jobs has always doneĀ  – what Steve Jobs wants to do.” Terry doesn’t see it as a mistake and expects that Apple will sell a “whack of them.” I think that the iPad takes us back to the era of creators and consumers. And I hope that competitors will push Apple to do better.

Also, after four years and 200 episodes of Inside PR, Terry Fallis and David Jones have given up podcasting. Martin Waxman will carry on with new co-hosts. Why did Terry quit? Partly fatigue. But also a sense that the show needs to be refreshed, that it will benefit from an infusion of new ideas.

We also talk about the changes to the longest running PR podcast – For Immediate Release – as Shel Holtz and Neville Hobson announced that they’ve cut back from two shows a week to a weekly podcast. FIR is a must listen for Terry, Dave and I and we’re glad that Shel and Neville are carrying on.