Ian Ketcheson will moderate the session. In his description of Danielle and the session Ian says:
Danielle is an Ottawa communication strategist, social media junkie, and mother of two boys. She’s also a popular “mommy blogger” and has some unique insights into how marketers are approaching the mommy blogging crowd.
Danielle will share with us her perspectives from both sides of the PR pitch. As an influential mommy blogger, she has been aggressively pitched everything from soup to cell phones for kids. But, she also sees the world through a Public Relations lens, as her day job is as a communications and social media strategist with a large government agency. Danielle will discuss the good, the bad and the ugly of how marketers are approaching the influential demographic that some are quick to dismiss as the “dirty diaper diarists.”
Should be an interesting discussion.
As always, Third Tuesday admission is free. But please register at the Third Tuesday Ottawa site so that we know that you’ll be joining us and so that you can see who else will be attending.