War Child Canada: case study of social media measurement

David Jones and James Topham presented a case study of War Child Canada‘s “Help Child Soldiers” campaign at the Managing Social Media conference being staged by the Canadian Institute in Toronto today.

I’m capturing the highlights of the session from the Twitter stream using the #CdnInst hashtag and posting them here using CoverItLive.

Click on the CoverItLive window below to see the Twitter discussion of this session.

David Jones and James Topham