Inside PR 414: Humans, algorithmic content creation and #IPRMustKnows

Episode 414 of the Inside PR is available for download.

On this week’s episode, Martin WaxmanGini Dietrich and I give you three #IPRMustKnows:

  1. Meerkat introduces and embeddable player. Now you can put your streaming media on your own site.
  2. Yeplive joins the streaming video field. And it lets you shoot your video in landscape mode, unlike Meerkat and Persicope which serve up your videos in portrait mode. You can get the Yep Live app in the iOS and Play stores.
  3. Google “began remotely installing audio-snooping code that was capable of listening to users.” The code supports Google’s hotword feature that enables voice commands. This is the kind of feature you need to be aware of. Remember what you enable on your device because always-on monitoring has become a “feature” of our lives.

In our main discussion this week, we turn our attention to the increasing role of algorithms and computer code not only to shape the distribution of news, but also to create content. Do you know when your news is generated by a person or generated by an algorithm? This is the type of development that strongly divides people. And it is a discussion that we’ll surely be having much more in the future.

We’d love to hear what you think.

Send us an email or an audio comment to, join the FIR Google+ Community, leave us a comment here, message us @inside_pr on Twitter, or connect with Gini DietrichJoseph Thornley, and Martin Waxman on Twitter.

And we have a favor to ask: if you like this podcast, please rate us on iTunes.

(This article is cross-posted from the Inside PR podcast blog.)


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