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Social media best practices for non-profits and the public sector
Jay Moonah closed the Managing Social Media conference with a presentation focusing on how non-profits and government organizations can make effective use of social media. I’m capturing the highlights of the session from the Twitter …
Using social media tools to drive innovation and change in large organizations
In Canada, you don’t get much bigger than the Royal Bank of Canada. And RBC’s Michel Savoie and Tim Yull closed out the ALI Social Media for Government conference with a presentation on how to …
Understanding the ROI of your social media investments
The City of Ottawa has been introducing social media from the inside out – making people comfortable with it behind the firewall before using it to serve citizens. As they’ve developed their approach, they’ve realized …
Social Media during a crisis
The Public Health Agency of Canada (PHAC) has been making increasing use of social media. Most recently, they used Twitter and social media to provide the public with a flow of information about the H1N1 …
Using Facebook and Twitter in your social media strategy
Mike Spear, Director of Communications at Genome Canada is a blogger and frequent Tweeter. At the ALI Social Media for Government conference, he shared his perspective on incorporating a range of tools in your organization’s …
Department of Foreign Affairs and International Trade: Social Media Case study
Chantal Wolfe and Jennifer Savage spoke at the ALI Social Media for Government conference about how Canada’s Department of Foreign Affairs and International Trade is using social media to increase organizational knowledge and collaboration across …
Ralph Mercer: How to get your social media project off the ground
Ralph Mercer works at the Canadian Forces Aerospace Warfare Center. And he’s a big believer that even the most security-conscious organization can take advantage of social social software to support more effective collaboration among employees. …
Nick Charney: How to engage your employees with social media before you engage the public
Nick Charney, the author of the cpsrenewal.ca blog, is the second speaker at the ALI Conference on Social Media in Government. He’s tackling the topic: Putting the Social in Social Media – How to engage …
The City of Ottawa gets into social media: Third Tuesday Ottawa
Over the past year, Chris Wightman (@cwightman), the City of Ottawa‘s Manager of eMedia, and his team have explored how the city could use social media to improve information sharing among employees and to bring …
Connect2Canada: Using social media to create a community of Canadians in the United States
Yesterday, I introduced Connect2Canada as a case study of government making effective use of social media. Today, I’m taking a deeper look at Connect2Canada, what’s going on and the results that are being achieved. What …
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