Top Eureka moments at the Social Media for Government Conference

One of the sessions I look forward to at each ALI Social Media for Government conference is the session late in the last day when we ask participants what they’ve found to be most useful or enlightening in the sessions and discussions they’ve participated in.

I’ve used CoverItLive to capture the highlights of the Twitter stream from the conference participants who tagged their posts #ALI. You can review these highights below.

Top Eureka moments at the ALI Social Media for Government Conference

Understanding the ROI of your social media investments

The City of Ottawa has been introducing social media from the inside out – making people comfortable with it behind the firewall before using it to serve citizens. As they’ve developed their approach, they’ve realized they need to focus on measuring a Return on Investment in order to speak the same language as the decision makers.

Chris Wightman and Mark Faul shared their learnings with the participants at the ALI Social Media for Government conference. I’ve used CoverItLive to capture the highlights of the Twitter stream from the conference participants who tagged their posts #ALI. You can review these highights below.

Chris Wightman and Mark Faul at the ALI Social Media for Government conference

Social Media during a crisis

The Public Health Agency of Canada (PHAC) has been making increasing use of social media. Most recently, they used Twitter and social media to provide the public with a flow of information about the H1N1 flu pandemic.

PHAC’s Mark Hudson and Marquis Coté talked at the ALI Social Media for Government conference about how they’d used social media in this crisis and they lessons they’d learned in doing so.

I’ve used CoverItLive to capture the highlights of the Twitter stream from the conference participants who tagged their posts #ALI. You can review these highights below.

Mark Hudson and Marqui Coté at ALI Social Media for Government Conference

Using Facebook and Twitter in your social media strategy

Mike Spear, Director of Communications at Genome Canada is a blogger and frequent Tweeter. At the ALI Social Media for Government conference, he shared his perspective on incorporating a range of tools in your organization’s social media strategy.

I’ve used CoverItLive to capture the highlights of the Twitter stream from the conference participants who tagged their posts #ALI. You can review these highights below.

Mike Spear at Social Media for Government Conference

UPDATE: Once again, I’ve been frustrated by Twitter as a single point of failure. Twitter Search has failed to update search for more than two hours. So, CoverItLive can’t poll any tweets about this session. Sorry.

Strategy before tactics

Theresa Woolridge and Amy Jarrette of Public Safety Canada led off the presentations at day two of the ALI Social Media for Government conference in Ottawa. Their topic: Strategy before tactics – The importance of creating a social media marketing plan to ensure delivery of your social media objectives.

I’ve used CoverItLive to capture the highlights of the Twitter stream from the conference participants who tagged their posts #ALI. You can review these highights below.

Theresa Woolridge and Amy Jarrette of Public Safety Canada

UPDATE: Here’s an illustration of the peril of relying on a single point of failure. Twitter Search went down just prior to the beginning of this session. So, there was no flow of tweets to feed CoverItLive. Drats.

Social Media for Government Conference

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I’m at the second day of the ALI Social Media for Government conference in Ottawa. I’ll be covering each of the sessions by tweeting myself and also by capturing the highlights of the Twitter stream from the conference.

If you’re interested in following the Twitter stream, search for hashtag #ALI. Or check here during the day and I’ll have live posts using CoverItLive to capture and provide you with the best of the what the conference presenters and attendees are saying.

Jean-Simon Marquis: Using Online Communities of Practice for knowledge sharing and collaboration

Jean-Simon Marquis from the Canada School of Public Service led off the afternoon program of the first day of the ALI Social Media for Government conference. His topic: How to use online communities of practice to leverage your organization’s knowledge sharing, efficiency and collaboration efforts.

I’ve captured the highlights of his presentation from the Twitter stream that used the hashtag #ALI. You can view the discussion on the CoverItLive box below.

Jean-Simon Marquis at ALI Social Media for Government conference

Ralph Mercer: How to get your social media project off the ground

Ralph Mercer works at the Canadian Forces Aerospace Warfare Center. And he’s a big believer that even the most security-conscious organization can take advantage of social social software to support more effective collaboration among employees. He brought this perspective to the ALI conference on Social Media for Government, speaking on the topic.

I’m capturing the highlights of Ralph’s presentation via the stream of Twitter posts using the #ALI hashtag. You can follow along by playing the CoverItLive presentation published below.

Ralph Mercer at the ALI Social Media for Government Conference

Nick Charney: How to engage your employees with social media before you engage the public

Nick Charney, the author of the cpsrenewal.ca blog, is the second speaker at the ALI Conference on Social Media in Government. He’s tackling the topic: Putting the Social in Social Media – How to engage your employees before you engage the public to drive innovation and increase productivity.

I’m covering the highlights of Nick’s presentation by drawing on the the Tweet stream for the #ALI hashtag during his presentation.

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Social Media for Government: Colin McKay on Finding Your Voice Online

I’m chairing the ALI conference on Social Media for Government in Ottawa today. I’ll be encouraging people to share what strikes them as interesting and to discuss it on Twitter. And I’ll be republishing highlights of the Twitter flow here on ProPR in half day postings.

So, if you’re interested in following the conference or discussing it, follow the #ALI hashtag on Twitter or come back here to see what has been said.

The first speaker is @canuckflack Colin McKay, the driving force behind social media for the Office of the Privacy Commissioner.

Social Media for Government Day 1 Morning